El-Sayed, M. and Sherif , K. (2024) “ANALYZING EGYPTIAN CONSUMER TENDENCIES TOWARD COUNTERFEIT AND GENERIC PRODUCTS: KEY INFLUENCING FACTORS ”, Ayden International Journal of Banking, Finance and Technology, 11(2), pp. 23–41. Available at: https://aydenjournals.com/index.php/AIJBFT/article/view/242 (Accessed: 23 August 2025).