KIOKO, John Mutiso; OUMA, Grace Akinyi. THE DIGITAL EDGE: SOCIAL MEDIA’S IMPACT ON INNOVATION AND PERFORMANCE IN STAR-RATED KENYAN HOTELS . Research Journal of Economics and Sustainable Development, [S. l.], v. 11, n. 4, p. 1–17, 2024. Disponível em: https://aydenjournals.com/index.php/RJESD/article/view/606. Acesso em: 24 aug. 2025.