ENTREPRENEURIAL HORIZONS: EXPLORING THE CONTRIBUTIONS OF UNIVERSITY BUSINESS INCUBATORS TO COLLEGE SUSTAINABILITY - A CASE STUDY IN IRAQ

Abstract

This paper delves into the utilization of university business incubators as a strategic approach to enhance the sustainability and performance of higher education institutions. The investigation centers on an exploratory analysis carried out at Al-Kunooz University College in Basra, Iraq. University business incubators are delineated as organizations offering newly established companies physical space, administrative assistance, access to finance, and additional support services to facilitate their survival and growth during the initial operational years. The primary objective of this research is to assess the viability of integrating university business incubators and to explore their anticipated implications for enhancing the sustainability of the college. The study reveals that the implementation of the incubation program strategy exhibits a statistically significant impact on achieving the sustainability of the college. The findings underscore the pivotal role of business incubators in bolstering sustainable business entrepreneurship, fostering the development of small business organizations, and propelling economic development strategies. Consequently, the research concludes that university business incubators play a crucial role in supporting sustainable business practices, thereby contributing to the advancement of small business entities and fostering economic development on a broader scale. The implications of this research suggest that universities should contemplate the adoption of incubation programs as a strategic initiative to uplift the sustainability and overall performance of colleges. By incorporating business incubators, colleges can foster an environment conducive to entrepreneurial endeavors, cultivate small business organizations, and actively contribute to regional economic development. The study offers valuable insights into the potential benefits of incubation programs and their profound impact on the sustainability of higher education institutions.